HOGAN PERSONALITY ASSESSMENTS
Measure Reputation, Not Identity
Hogan Assessments focus on measuring reputation rather than identity because reputation provides a reliable, objective, and predictive understanding of how a person is perceived by others in their social and professional environments.
​
The Role of Reputation in Leadership​
If a leader believes they are approachable (identity) but their team perceives them as intimidating or unapproachable (reputation), the latter will more accurately reflect workplace outcomes like team morale and performance.​ By focusing on reputation, Hogan Assessments provide actionable insights that align with real-world outcomes, helping individuals and organisations better understand and manage talent.
The bright side of personality describes how we relate to others when we are at our best. Whether your goal is to find the right hire or develop stronger leaders, assessing this part of personality gives you valuable insight into how people work, how they lead, and how successful they will be in your organization.
The inside of personality refers to the goals, values, drivers, and interests that determine what we desire and strive to attain. By assessing values, you can understand what motivates candidates to succeed, and in what type of position, job, and environment they will be the most productive.
Personality Data + Cognitive Data
= The Perfect Assessment
Reputation is Observable and Measurable
Reputation reflects how individuals consistently behave and interact with others over time, as observed and reported by others. It is based on patterns of behaviour that can be quantified and analysed using empirical methods, making it a stable and valid predictor of future performance and relationships.
Reputation Predicts Performance
In organisational contexts, success is determined by how others perceive and respond to someone's behaviour, such as colleagues, supervisors, and customers. Reputation directly relates to key outcomes like leadership effectiveness, teamwork, and interpersonal relationships.​
Identity is Subjective and Internal
Identity is how individuals perceive themselves, encompassing personal thoughts, feelings, and self-concept. Self-perception can be biased, inconsistent, and influenced by mood, context, or self-deception, making it less reliable for predicting behaviour.
​​​
Consistency in Predictive Validity
Hogan’s assessments are grounded in decades of research showing that reputation (as measured by traits like personality and values) predicts job performance, leadership potential, and derailment risks better than self-reported identity.
​​​
-
How accurate or reliable are Hogan results?Hogan Assessments are among the most scientifically validated personality assessments available today. They are based on decades of research in personality psychology and industrial-organisational psychology. Hogan assessments consistently demonstrate strong reliability (meaning they provide stable and consistent results over time) and strong validity (meaning they accurately predict important workplace outcomes such as job performance, leadership potential, and career success). Hogan’s assessments have been validated across different industries, job levels, and cultures around the world, including in Thailand. They meet international testing standards, such as those set by the American Psychological Association (APA) and the British Psychological Society (BPS). While no assessment can predict human behaviour with 100% certainty, Hogan offers one of the highest levels of predictive accuracy in the industry. When used correctly, Hogan results provide powerful insights that help individuals and organisations make more informed and confident decisions.
-
How do Hogan personality assessments help with hiring and employee selection?Hogan’s validated personality assessments provide insights into candidates’ workplace behaviours, strengths, and potential derailers. They help companies make smarter hiring decisions, reduce turnover, and identify high-potential employees for future leadership roles.
-
What is Hogan Assessments?Hogan Assessments is a global leader in science-based personality assessments designed to predict job performance, enhance leadership development, and support talent management strategies. With nearly 40 years of research, Hogan is trusted by organisations worldwide.
-
In how many languages are Hogan Assessments available?Hogan Assessments are available in 54 languages, including Thai, and used across 66 global markets, making them ideal for multinational organisations and diverse workforce development.
-
Why is Hogan Assessments different from other personality tests?Unlike many generic personality tests, Hogan Assessments are grounded in decades of scientific research and predictive validity. Unlike many generic personality tests that are designed for self-reflection or general interest, Hogan Assessments are specifically built for the workplace. They are focused on predicting job performance, leadership potential, and career success. Here are a few key differences: Science and Predictive Power: Hogan is backed by over 30 years of scientific research and predictive validity. It is designed to predict real-world outcomes at work. Many popular tests in the market are not scientifically validated to predict job performance. Workplace Focus: Hogan measures how your personality affects your work behaviour — both on your best days and under stress or pressure. This practical focus makes it especially valuable for hiring, leadership development, succession planning, and team building. Reputation Risk: Hogan is unique in assessing not only how people usually behave (day-to-day personality) but also potential derailers — behaviours that might get in the way of success, particularly under stress. Motives and Values: Hogan also looks at the deeper drivers that motivate you at work — something many other assessments don't cover. In short, Hogan goes beyond just describing your personality; it helps predict how you will perform, lead, and fit into an organisation.
-
Are the assessments available in Thai?Yes! Hogan Assessments are available in Thai, as well as many other languages. You can complete the assessment in the language you feel most comfortable with, which helps ensure your results truly reflect who you are. Some reports are available in Thai. If you prefer, we can also provide feedback sessions in Thai.
-
Can Hogan Assessments support leadership development programmes?Absolutely. Hogan’s leadership assessments identify strengths, risks, and development areas, helping organisations tailor leadership development programmes that build better, more effective leaders.